Reflecting the Community Broadcasting Sector with New Branding

Jane Liang, 21st November 2023

The Community Broadcasting Association of Australia (CBAA) is thrilled to announce a significant update to our branding, reflecting the evolving and vibrant nature of our organisation and the broader community broadcasting sector.

Our new visual identity includes a refreshed logo, updated colour scheme, and modernised visual elements. We believe this new branding aligns with our core values and the unique spirit of community broadcasting.

Important Information for Our Members

For members who currently use the CBAA logo on websites, promotional materials, or other mediums, we kindly request that you update the CBAA logo as soon as possible. You can find the new assets (including the new logos and brand guidelines) attached to this article and on the Online Community

Representing Your Brands

We want to take this opportunity to invite you to send us your latest logo and brand guidelines. This will help us ensure that we are representing your brand accurately on our platforms and communications.

Thanks to all of our members for your continued support. Should you have any queries regarding our new branding, feel free to reach out to our Marketing and Communications Team at [email protected].

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*Past webinar, click through to view presentation*

webinar will explore the importance of developing and maintaining brand consistency and how this applies to community radio stations. 


*Past webinar - click through to view webinar recording*
Presented by community broadcasters who have experience with the rebranding process, this webinar will assist community broadcasters in positioning their station in the mind of their listeners, in comparison with other stations in their market and among the wider community.


The Federal Government has kicked off a number of processes to enhance media’s role in producing local information, combating misinformation and strengthening communities. These include the Government’s development of a News Media and Digital Platforms Mandatory Bargaining Code, its media diversity inquiryradiocommunications legislation amendments and more – all with which the CBAA has been actively engaging.