We’re excited to launch a first-of-its-kind promotional opportunity designed to help community radio stations boost listener engagement on smart speakers.
In collaboration with Amazon, CBAA is offering a limited number of smart listening device packs to community radio stations. These devices aren’t for station use - they’re for listeners. We’re inviting stations to apply for the chance to receive a pack of devices and use them as part of a promotional campaign.
This is our first time running a promotion like this. While stock is limited and not every application will receive devices this round, strong submissions will be considered for future rounds.
Why Smart Speakers?
Whether listeners are tuning in via AM/FM, DAB+, online streams, the Community Radio Plus app, or smart speakers, it’s more important than ever to promote the many ways audiences can listen to community radio.
What We’re Looking For:
- Creative and practical promotion ideas
- Campaigns that include listener giveaways or outreach
- Willingness to lightly report back on results
This is part of CBAA’s broader work to grow the sector’s digital reach. Your station belongs on every platform - and in every room.