
Childhood Immunisation Content for Broadcasters
The CBAA is pleased to share a range of health information content promoting childhood immunisation for general, First Nations and culturally and linguistically diverse audiences. This content was produced in May and June of 2023 by Australian broadcasters with a small amount of funding support from the Department of Health and Aged Care, under the editorial control of the producing broadcasters.
While the percentage of Australian five year olds who are fully immunised is high at 94.20%, which is close to the target of 95% (Source: Department of Health and Aged Care), a recent study by Unicef found that confidence in childhood vaccines has been falling since the COVID-19 pandemic. With that in mind, this content, edited from ‘talkback’ style radio programs on the topic of childhood immunisation, is geared towards improving confidence in childhood vaccination.
Those programs have been edited into single question and answer format audio and social media content for use by any radio station that feels this issue is of importance and concern to their listeners. Each piece ranges between 90 seconds and 5 minutes and has been produced by various First Nations radio stations as well as Arabic, Cantonese, Mandarin, South Asian English, Punjabi, Spanish and Vietnamese broadcasters.
If listening to this content inspires you to produce your own programming on the topic, the Department has an excellent online resource: Childhood Immunisation, your questions answered.
Community broadcasters can access the audio and social media content via the CRN Box.
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